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Concept model your business. Tech. Movie. Idea. Master innovation. Perfect your project. Learn how to perfect anything you are doing—drive innovation and capture the essence or core of your idea—while we walk through fascinating, concept-based deconstructions of businesses, movies, baseball, the Beatles, more movies, IP, technologies—everything and anything. HOW WE DO IT: We use concept modeling, a discipline founded by your host Winston Perez. The secret to that idea you’ve had for ages is how concept itself works—how the abstract world functions—the way it dictates how the physical world works. Have you tried other ways?—Unless you are lucky, brainstorming doesn’t work. This does! Award winning author, entertainment professional, and concept expert, Winston teaches us the best way to get to the essence of anything—believe it or not, that is the hardest and the almost-always-missing piece. Hidden concepts are the stuff eureka moments are made of—find out why. Once featured in the NY Times, Winston works on movies/TV, IP, ideas, technologies and business. His past clients include: NBC/Universal, Warner Bros., Dreamworks, Relativity, Cineflix and many others. As Winston says, “Ideas and concepts are two different things. In fact, they are housed in two separate worlds.” Here you will begin to learn that difference. And that difference will help make you and/or your idea successful. “Let’s rock this concept thing!” - Winston Perez
Episodes
Friday Jan 29, 2021
Friday Jan 29, 2021
Part Two uses the Baseball concept model created in Part One to tackle issues related to baseball origin history—why baseball comes from the USA, not Europe. But for non-Baseball fans (is that possible??), it is a lesson in how to apply a concept model to whatever it is you are working on. Still, this podcast makes the true history of baseball obvious, using the nature or essence of the sport to let baseball “speak” for itself, if you will. “Innings” include the following:
- 7th Inning Stretch: A Quick Look or Summary Stretch on The History of Baseball
- 7th Inning: Abbott and Costello Show Us a Bear of a Problem.
- 8th Inning: Rounders: It’s not History; It’s False Advertising
- 9th Inning: Seven Major Strikes Against The Pretenders.
- 10th Inning: Tag this: The Origin of All of it
- 11th Inning: The Twist in Where American Baseball Really Comes From.
- 12th Inning : Bat-ball? Oh Yeah. Proof!
- 13th Inning: 20/20 Hindsight from The 2020 World Series.
Email us at info@conceptmodeling.com to join our mailing list. Please consider supporting this podcast at www.theobviousisnt.com
Friday Oct 30, 2020
Friday Oct 30, 2020
This is part one of two of a concept model on baseball. Who is this for? Anyone who has an idea, a business, script or technology—and wants to perfect it using a revolutionary understanding of how the abstract world actually works. (That’s right—ideas and concept.) It is also for those who love baseball (OF COURSE!), and trivia… and that magical eureka moment.
Outline:
- Preface: Episode Intro, Outline, and Show Intro
- 1st Inning: Simple Enough: A Baseball Versus a Softball
- 2nd Inning: Baseball? What’s Up with That?
- 3rd Inning: Attributes. And Brady’s Home Team Advantage
- 4th Inning: Relationships. And Yes, Disruptive Technology in Baseball (ABSOLUTELY)
- 5th Inning: The Hidden Concept at the Core of Baseball
- 6th Inning: Why Concept Matters and a First Look at Baseball Origin History
Hosted by Winston Perez, award winning author and founder of Concept Modeling—a dude who works on businesses, ideas, tech and Hollywood movies/TV.
Thursday Oct 15, 2020
Thursday Oct 15, 2020
This is promo is upcoming look at how you can perfect anything using a concept-based approach—this time in a deconstruction of baseball, its secrets, and the true origin of the sport. (Delivered in two episodes.)
Be prepared to have fun, be shocked, hit a few eureka moments, and learn, learn, learn.... something that will help you elevate your own high-potential project. How? Because The Obvious Isn't.
Hosted by Winston Perez, award winning author and founder of Concept Modeling—a dude who works on businesses, ideas, tech and Hollywood movies/TV.